Branding Strategy
As is well said in marketing – a brand is built when it takes mind space of consumer. Branding requires frequent consumer interaction with emotion and rationality. For a Pharma product, where buyer is different than endorsing consumer – Branding is a challenge. Amidst fierce competitive atmosphere, MediGrace consistently strive to create differentiation of brand and develop out of box strategy. Branding is beyond Content, Concept & Designs.
- Brand nomenclature
- Creating Brand identity, communication, positioning & Differentiation
- Packing solutions, Demo
- In clinic activities, Sales promotional tools
- Brand Campaigns, Budget & develop brand plans
- Gifting and CRM solutions
- Brand promotion Channels
What Client Say
MediGrace was associated with us since inception of our company. In take off phase, the support of MediGrace for Visual aids creation and effective week long training was very helpful. Two new products for the first time in India - Trotfit & Ential - launched by Goldline, were conceptualized by MediGrace
We have been working with MediGrace for over a decade. Our first Visual Aid was created by them. Their strength is absolute expertise and competence in medico marketing tasks. Training of varied domain with easy eloquent style, grounded to the level of representatives and in depth analysis is their forte.
MediGrace has always delivered innovation and creativity in their services of Visual Aids, Campaigns etc. Enthrill - product for PPD, for the first time in India - was conceptualized by MediGrace. MediGrace has been our trustworthy partner in medico marketing for more than 15 years.
Right from Brand nomenclature to brand building, MediGrace has helped us at every stage. Never did they fail to deliver the best- be it PMS or CME. Training as well as MDPs helped for team productivity. Rarely we see such talent, creativity and absolute subject knowledge.
When we wanted to launch our Flagship brand '24 Karat' with inception of company, MediGrace provided us with a peculiar way of achieving this by designing a 21 page Visual Aid for a single product. Since then it's been more than a decade where MediGrace has been our inseparable partner in Training and Marketing. The calendars conceived and prepared every year is hallmark of Advent.
Multiple product launches at different stages of growth of Meditia. The content and designs are unique and appealing; something we do not see regularly. Expertise in training and command on Vocabulary and Subject deserves applause and appreciation. MediGrace is a great support for growing organizations. It won't be an exaggeration even if we call Medigrace an Epitome of creativity
Our Clients
